Case study
Three agencies in, still nothing
Not a business untouched by marketing. A business worn down by it.
Three or four companies in, and still nothing
Shane Conley came to this having already paid three or four different companies to run his Google ads. What he got back, in his description, was people who were not actually looking. Clicks that were technically leads and practically nothing.
This is the most common state we find a service business in. Not untouched by marketing. Worn down by it.
What he said changed
In their words
"Before working with Tyrone, I was stuck on my Google ads actually performing. I had hired, I don't know, probably three or four different companies, and all I would get was just people actually not looking. Biggest win I have gotten so far is an $8,000 job that took me two days to complete. I would recommend Tyrone's business to any service-based business that is looking to get more leads coming into their business."
Shane Conley
Service business owner
One $8,000 job, two days of work. He volunteered that number as his biggest win, unprompted.
For a service business, a single job at that value against two days of crew time changes the maths on a whole month of advertising. It is why cost per lead is the wrong number to optimise on its own. A handful of the right jobs beats a pile of cheap enquiries.
Why the previous three or four failed
We cannot say for certain, because we did not see inside those accounts. What we see repeatedly in the same situation is a campaign optimised for the cheapest click rather than the most valuable job, which reliably produces exactly what Shane described: traffic from people who were not really looking.
That is a statement about the pattern, not a claim about those specific companies.
What is and is not disclosed here
The numbers on this page are the ones the owner stated on camera, in their own words. Ad spend, campaign structure and contract values are not published, because they were not disclosed and we will not estimate them.
This was hands-on work: Tyrone ran these accounts himself. It predates any of our software. These owners are not software customers.